We all love good food, so we usually enjoy going out to eat at restaurants. Just thinking about it makes my mouth water. And, if you're in charge of writing the menus for these restaurants, that's exactly what you want your descriptions to do. There's one thing I realized very quickly while looking over Applebee's online menu; there are a few choice words used in order to paint a certain picture of their food, and cause a certain reaction in the reader. These are words like sizzling, juicy, or crispy. Words like juicy are used a lot for meaty foods such as steaks and burgers, and grilled foods tend to use sizzling (Applebees even has an entire page on their menu devoted to foods that sizzle). Descriptions of the steaks also say that they are succulent and tender, words that are perfect for invoking a reaction of drooling.
Desserts are always a favorite, and we tend to think of them as delightful treats that satisfy our sweet tooths. Words like creamy, savory, and moist just bring the image of a delicious brownie and ice cream sundae to my mind, so those words are doing their job.
The words in menus that are describing their foods aren't fancy by any means of the imagination; they are simple yet enticing, and wonderful little adjectives that force us to picture how delicious their food is. These words paint an image in our minds and make our stomachs grumble.
Desserts are always a favorite, and we tend to think of them as delightful treats that satisfy our sweet tooths. Words like creamy, savory, and moist just bring the image of a delicious brownie and ice cream sundae to my mind, so those words are doing their job.
The words in menus that are describing their foods aren't fancy by any means of the imagination; they are simple yet enticing, and wonderful little adjectives that force us to picture how delicious their food is. These words paint an image in our minds and make our stomachs grumble.
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